17>jun>2008
The Break Up
"Let's keep this simple: I wanna divorce" with this flashnews the consumer sits down in the restaurant and face the advertiser, "we don't talk anymore" she claims.

Microsoft created a fantastic online spot that's wording exactly what the Advertising Industry is going through. We, the digitals, are trying to make brands talk to consumers, but most of all LISTEN to them. The digital world came with an unique opportunity for us: we have real feedback from the products within seconds. We have people talking back to us, telling us everything they need and the want. Please, please, please, Brands, let us help you engage in a conversation with consumers, there's so much you two have to talk about!


  
15>dic>2009/   Cheryl  dijo
i love the concept behind what's written above re: The Break Up. The heart wrenching news is that the English-like text above skips words, flips words and flops words. Oh, darn! But the concept...that glittering concept, still travels across the water to touch my heart. xoxo, *C
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