it’s great when monsters smile. Herraizsoto&Co.
Thinking
Why are weather applications so boring?
"Have a Camper Day" is how Camper understands optimism: half imagination, half craft. To communicate this concept in a friendly, different and non-intrusive manner, we decided to take a new look at some of the things that are currently set in stone.
The way we view weather forecasts today (with boring, lifeless interfaces and icons) was a great starting point for us and seemed like the perfect tool for illustrating the philosophy behind the concept. As a result, we created new meteorological elements made from prêt-a-porter materials and turned them into musical instruments that react to touch.
Don’t have iPad? Try it on the web!
DOING
smiling
MORE THAN 3.000 DOWLOADS IN JUST THE FIRST FEW DAYS
Have a Camper day has been available on iTunes since 16 December, 2010 and obtain more than 3.000 dowloands in the first few days.
CROSSES ALL BOARDERS
Spain was a great starting point for Have a Camper day. From blog to blog, the application arrived to differents parts of the world, including Japan and the United States. On its passport there are stamps in Portuguese and French, that also mention the application as well.
See what are saying about us in:
YOU LIKE, WE LIKE
“A different (available) shoe everyday, no matter what the weather is, is the concept for this lovely iPad weather application done by HerraizSoto&Co”
“Los mapas se han modernizado y los hombres del tiempo ya no son sólo hombres. Pero la información meteorológica seguía siendo igual de aburrida. Hasta que apareció Have a Camper Day”
Adverblog, 20 de diciembre de 2010
“Uma maneira de provar as novas tecnologias com uma ferramenta útil e que transmite o espírito criativo da marca.”
